A&R stands for artist and repertoire. For record labels, the A&R reps are the people who find new artists and sign them to the label (although in reality, there may be more than one person involved in the decision to sign the musician to the label). A&R reps are the musicians' point of contact at the label during contract negotiations and they facilitate things like setting up the advance, booking recording sessions where required and anything else that needs to be done to act ready for release. They also play an important role in development of the artist - how the band will be marketing, sometimes choosing songs for the musicians to record if they don't write their own material and building a basic promotional foundation for the album and the band.
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I would love to hear your views on the so called death of the "traditional"music biz in replacement of indie and free downloads. Some musicians are now turning to social media platforms to create their audience and I have heard some discussions about niche specific internet radio shows.
I have a friend who has gone the traditional way and know of another group called Community Records that gives downloads for free.
What do you have to say about this and where you think things are going?
Do you think muasicians can have success without the big record labels?
Rebecca, i am actually writing an ebook on this subject that i plan to giveaway, but to answer your question.
What do you have to say about this and where you think things are going?
Today is really hard for the big labels, what we are seeing today is the biggest change in music industry history.
The issue is, they WANT to give file sharers the thumbs up, they want to embrase new technology, however the issue is profits - how do they make profits out of, new media and keep their company running?
They cant make a change like this unless their 100% certain they can make a profit, its too much of a risk.
Do you think musicians can have success without the big record labels?
To make a million dollars all you need is 10 MASSIVE Fans. (another subject ill be writing some articles on)
if the artist is willing to switch from rolling stone to mashable and spin to techcrunch then definatly (i stole that line from someone, i dont remember who. lol)
but to answer your question "Do you think musicians can have success without the big record labels?" - YES! Nine inch Nails anyone?
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